As of now, I am nineteen subscribers away from hitting one thousand on my YouTube channel. This is a huge goal for me, and I hope to hit that mark soon. Spread the word, tell your friends. I’m very proud of the content I put out. There is lots of good advice, things to learn, and interesting information about each wine. For the next month or so, I will be focusing on obscure wine grape varietals. I say obscure to those who live in the U.S. Obviously, they are very familiar to the people who live in the countries where they come from. So far, in reds, I’ve reviewed a Pais, Cinsault, and a red blend from Portugal made with Touriga Nacional, Touriga Franca, and Tinto Roriz. The first white wine episode included three whites. One is made from Inzolia, one is from Hondarrabi Zuri and one is from the grape Ribolla Gialla. These are all very interesting grape varietals that make for intriguing wines. I hope you take the time to check them out.
Even though TikTok may be on the chopping block (we’ll see), I’ve been utilizing it to give folks a glimpse into what happens on a day-to-day basis in our wine department. So far, there has been a good response, with over two hundred views per video. They are only sixty seconds long and appeal to those with a short attention span. I liked it when one of the sales reps said they learned from one of my TikToks that when we pull bottles from the bottom of the stack to the top it’s called “fluffing up the stack.” I thought everyone in the industry knew that term. Evidently not. I also post them on Instagram, so if you want to see what’s happening, follow me there.
It’s certainly nice to see the weather turning warmer. This means that Rose’ season is upon us. Even though I am a big proponent of drinking Rose’ year-round, I realize this is not the case with most wine drinkers. However, I was impressed with how much Rose’ we sold at the store this past Winter and Fall. That being said, it is nothing compared to what will go out the door this spring and summer. I’ve set up a shelving display near the back of my department. The purpose is to highlight wines for the season. Last month, it was Washington wines to celebrate “Washington Wine Month.” Now, it’s loaded with Rose’. I try to find pinks that are a good value. I also enjoy Rose, which demands a few more bucks. One of my favorites is from Brook & Bull. It’s by far the best I’ve tasted this year. It’s not outrageous either, retailing for twenty-seven bucks. Certainly not an everyday Rose for me, but this is it when I want to have a special one. For everyday Rose’, I’ve found a couple of ringers. The Casa Smith Vino Rose of Sangiovese ($10.99) and the Domaine le Clos des Lumieres Rose ($14.99). Great pricing for good Rose`.
Cheers!
Stan The Wine Man
